Can all of the fast foods, delicious-looking food ads, large-size restaurant portions sneak up on you so you give in to temptation? Yes, they can, but only if you are already primed by your personal goals, your own needs, your motivations.
What about more subtle advertising like product placement in a movie? The answer again is yes, but only if you are already primed by your personal goals, your own needs, your motivations.
Yes, you can be tempted by the oh so fattening foods that are out there. But what makes for food temptation is not simply what’s out there. It’s what’s in there—in you—that makes the difference whether you will be tempted in the first place.
It’s a fact that there are some women who lost a lot of weight and kept it off. Their way of overcoming temptation was to work successfully on their personal goals, own needs, and motivations. So—take a page from their book.